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Last updated: 12/23/2025

This Cookie Policy explains how Gebo's (“we,” “us,” or “our”) uses cookies and similar technologies on https://www.gebos.com/, including our use of Google Analytics 4 (GA4) with Google Consent Mode v2, and describes the rights of California residents under the California Consumer Privacy Act (CCPA) as amended by the California Privacy Rights Act (CPRA).

What Are Cookies?

Cookies are small text files stored on your device when you visit a website. Cookies help websites function properly, measure performance, and support analytics and advertising.

  • Session cookies – expire when you close your browser
  • Persistent cookies – remain until deleted or expired

Google Consent Mode v2

Our website uses Google Consent Mode v2, which adjusts how Google tags behave based on your consent choices.

The following consent signals may be sent to Google:

  • analytics_storage
  • ad_storage
  • ad_user_data
  • ad_personalization

If consent is granted, cookies may be used normally. If consent is denied, Google tags will not store cookies and may send limited, cookieless signals. Google may use modeled data to measure performance without identifying individual users.

Categories of Cookies We Use

1. Essential Cookies (Always Active)

These cookies are required for the website to function and cannot be disabled. They are used for:

  • Security and fraud prevention
  • Website functionality
  • Saving cookie consent preferences

2. Analytics Cookies (Google Analytics 4)

With your consent, we use Google Analytics 4 (GA4) to collect information such as:

  • Pages viewed
  • Time spent on pages
  • Navigation behavior
  • Device and browser information

If analytics consent is not granted, GA4 may still receive limited, anonymized signals via Consent Mode v2 without storing cookies.

Learn more: https://policies.google.com/privacy

3. Advertising & Marketing Cookies (Google Ads)

With your consent, we use Google Ads to measure advertising effectiveness, track conversions, and enable remarketing.

Under California law, this may be considered “sharing” of personal information for cross-context behavioral advertising.

If advertising consent is denied, personalized advertising cookies are not stored and Google may rely on aggregated, modeled data.

Learn more: https://policies.google.com/technologies/ads

4. Email Marketing Cookies (Mailchimp)

We use Mailchimp to manage email subscriptions. When you submit a signup form:

  • Cookies may be used to ensure proper form functionality
  • Signup interactions may be tracked for performance
  • Your email address is processed and stored by Mailchimp

Mailchimp Privacy Policy: https://mailchimp.com/legal/privacy/

CCPA / CPRA Disclosures for California Residents

Categories of Personal Information Collected

  • Identifiers (e.g., IP address, online identifiers)
  • Internet or network activity (e.g., browsing behavior)
  • Commercial information (e.g., advertising engagement)

Sale or Sharing of Personal Information

We do not sell personal information for monetary consideration. We may share personal information with analytics and advertising partners (such as Google) for cross-context behavioral advertising.

Your California Privacy Rights

California residents have the right to:

  • Know what personal information is collected and how it is used
  • Request deletion of personal information
  • Correct inaccurate personal information
  • Opt out of the sale or sharing of personal information
  • Limit the use of sensitive personal information (if applicable)
  • Not be discriminated against for exercising privacy rights

How to Opt Out of Sale or Sharing

Do Not Track Signals

Some browsers transmit “Do Not Track” signals. We do not currently respond to these signals. You may manage tracking through cookie settings and opt-out tools.

Third-Party Cookies

Cookies may be placed by third-party services, including Google and Mailchimp. Their use of cookies is governed by their respective privacy policies.

Updates to This Cookie Policy

We may update this Cookie Policy from time to time. Updates will be posted on this page with a revised “Last updated” date.

Contact Us

If you have any further questions or comments, you may also contact us by post at the following corporate address:

Gebo's
506 Ennis Street
Plainview, TX 79072
USA
Phone: 806-293-4212